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Tourism boards on what actually moves the needle at a crowded travel expo. Tourism boards on what actually moves the needle at a crowded travel expo. This feature draws on interviews with organisers, creatives and attend
Why the entertainment around the game is becoming as important as the game itself. Why the entertainment around the game is becoming as important as the game itself. This feature draws on interviews with organisers, crea
What it really looks like to run three client events in the same week. What it really looks like to run three client events in the same week. This feature draws on interviews with organisers, creatives and attendees to u
How health brands and clinicians are sharing a stage — and what attendees actually want. How health brands and clinicians are sharing a stage — and what attende
Interpreters, protocol officers and planners on the choreography of a high-stakes summit. Interpreters, protocol officers and planners on the choreography of a
How a weekend food festival became one of the most anticipated events on the calendar. How a weekend food festival became one of the most anticipated events on
Exhibitors and organisers on what separates a forgettable booth from a talked-about one. Exhibitors and organisers on what separat
What made this show impossible to get tickets to, and what it means for the live scene. What made this show impossible to get tick
Universities are rethinking the career fair format entirely — here’s why. Universities are rethinking the career fair format entir
A snapshot of the ideas getting funded — and the ones investors are passing on. A snapshot of the ideas getting funded — and the o
A first look at the names shaping the region’s contemporary art scene. A first look at the names shaping the region’s contemporary
From pop-ups to full activations, brands are rethinking what a store opening should feel like. From pop-ups to full activations, b
The planning decisions behind a fundraising night that beat every past total. The planning decisions behind a fundraising night th
How this year’s luxury weddings are trading excess for intention. How this year’s luxury weddings are trading excess for intention
Event producers share what actually goes wrong at corporate events — and how they fix it live. Event producers share what actually
Breaking down the creative choices behind this quarter’s most-discussed brand campaign. Breaking down the creative choices behind
A look at everything that happens before a mall’s doors open for the first time. A look at everything that happens before a mall’s
How one photographer’s approach to light and location changed how the region shoots fashion. How one photographer’s approach to li
What made this fashion week’s headline runway show work, from casting to closing look. What made this fashion week’s headline runw
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